Video marketing trends and tips for 2021

4 Video Marketing Trends for 2021

Is your business taking advantage of video and its power to attract leads and sales?

If not, you risk complete failure in the new year. Your competition will dominate, and your business will lose out and be forgotten.

In 2021, the average consumer will spend 100 minutes per day watching video.

Video marketing experts expect online video growth to surpass TV. Consumers want short, bite-sized videos that can be viewed on mobile devices.

Social media is playing a significant role in this growth. Nearly 8 billion videos are watched on Facebook every day. TikTok and other video apps are fast becoming commonplace on smartphones.

Video content that is entertaining and engaging will attract leads and sales in 2021 and beyond.

For a business to succeed with video marketing, it must be authentic, trustworthy, and unique. Your videos must cut through the noise and distraction of the internet.

Here are 4 2021 video marketing trends:

1. Animated Explainer Videos

Both large and small companies are expected to increase their use of animated videos to educate, train, and entertain.

2. Live Streaming

Once only for gamers, live-streaming will be bigger than ever in 2021.

3. 360-Degree Video Experiences

An exciting, new video experience that gives a consumer a way to visually try a product before buying.

4. Shoppable Videos

A consumer will be able to buy a product right inside the video.

Without video, your business will remain in the Stone Age of marketing. Video marketing has proven to work and work well.

Increase your leads and sales in 2021 with a video marketing strategy. Connect with your audience on social media for more engagement.

Take your company to the next level and get your brand noticed. Video creation is easier than ever and is crucial to business success.

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