Do you want your business exposed to millions of people? Were you aware that Facebook could assist you with that? There are tons of folks registered to use Facebook, and if you act wisely, many can become your fans.
Contests can be used to your advantage. Encourage people to “like” your Facebook page, and offer discounts or prizes in exchange. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.
Be certain that your online content is linked from the Facebook page of your business. If your company uses a blog, post a link and summary of each blog post to your Facebook page. It’s also possible to rig it so that any time you post a tweet, it is immediately posted to your Facebook wall.
When you market services and products on Facebook, your page needs to stand out above others pages that are similar. Put up neat visuals or add some color. An appealing page is much more enticing than an ordinary page for Facebook users.
Facebook can help you share different products with potential clients. It’s not all about chatting it up with your friends; it’s also a great place to share content too. It should be thought of in this way. Write real blog posts and promote your blog posts from other channels into your Facebook page. You’ll soon see that you can get tons of web traffic from Facebook.
Use the custom tabs to maximize your Facebook marketing efficiency. They let you get information together in an easily readable format. When you run a contest, put it on its own tab, for instance.
Building a fan base is the first step in marketing through Facebook. This means that your focus should be on building your follower count until you have around 5,000 people following you. Once you hit that threshold, you’ll see that your conversion rate heads skyward.
Any company which only deals with a customer once in a while, such as a car dealer or a real estate agent, does NOT need a Facebook business page. You have customers that come and go at random times so they probably won’t follow your posts on Facebook. As an alternative, consider advertising on Facebook instead.
Give your followers something to sign up for. This will keep the interest of your audience for a longer period of time. Consider holding a contest or sweepstakes.
Ascertain that people are able to “Share” the content of your page on Facebook. People will likely want to share your content. Facebook works best for a company when followers can interact with each other and share your information with their friends. When you work hard to give valuable resources to your audience, they will return the favor via informing their own networks of your content and possibly getting you more prospective customers.
This shows you that Facebook is an important marketing technique. There are millions of Facebook users that your business is now exposed to. Use these helpful tips, grow your business and socialize with your fans. There are endless possibilities when using Facebook marketing.